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4-reasons-your-pr-campaign-isn’t-driving-sales-—-and-how-to-fix-them
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4 Reasons Your PR Campaign Isn’t Driving Sales — and How to Fix Them

Opinions expressed by Entrepreneur contributors are their own. Many entrepreneurs who have tried PR and then stopped say something similar: “I paid a lot for PR, but it didn’t lead to sales.” It’s certainly a frustrating situation to be in. Brand awareness is great, but it doesn’t mean anything if it doesn’t help you reach […]

why-influencers-and-ecommerce-should-be-the-new-power-duo-for-your-business
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Why Influencers and Ecommerce Should Be the New Power Duo for Your Business

Opinions expressed by Entrepreneur contributors are their own. The digital revolution in ecommerce has brought forth numerous innovations, with the role of social media influencers standing out distinctly. These online mavens, each with distinct flair and following, are crafting a new narrative in online marketing. Central to this transformation is social commerce, an innovative strategy

daniel-ek’s-daily-routine:-spotify’s-swedish-ceo-does-his-best-thinking-on-morning-walks-and-sometimes-doesn’t-start-his-work-day-until-11-am.
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Daniel Ek’s Daily Routine: Spotify’s Swedish CEO Does His Best Thinking on Morning Walks and Sometimes Doesn’t Start His Work Day Until 11 a.m.

This story originally appeared on Business Insider. Spotify CEO and cofounder Daniel Ek is known for being “ruthless” about prioritizing his time — he doesn’t “do social calls” and sometimes blows off scheduled meetings or calls if he’s really “in the zone.” That doesn’t mean the Swedish billionaire’s schedule is packed with meetings all day,

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Create AI Images for Any Use, Now $19.97 for Life

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. For as many hours as busy entrepreneurs work each week (a lot!) that typically means there isn’t much

why-assessments-are-a-critical-component-of-knowing-your-team
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Why Assessments Are a Critical Component of Knowing Your Team

Opinions expressed by Entrepreneur contributors are their own. In sports, a great coach knows their players’ strengths and weaknesses, as well as behavior and thought patterns. Likewise, in business, leaders must be thoroughly familiar with their team members. There are a few areas where this knowledge is critical. To start, leaders must understand the interpersonal

apple-co-founder-steve-wozniak-reportedly-hospitalized-in-mexico-city
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Apple Co-Founder Steve Wozniak Reportedly Hospitalized in Mexico City

Apple co-founder Steve Wozniak was reportedly hospitalized in Mexico City on Wednesday. The 73-year-old attended the World Business Forum before reportedly falling ill, per Reuters. RELATED: Steve Wozniak Still Gets a $50 Paycheck Each Week From Apple A source connected to the conference told CNN En Español that Wozniak fainted, while Mexican media outlets called

this-killer-con-man-claimed-to-be-a-rockefeller
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This Killer Con Man Claimed to Be a Rockefeller

Con man Christian Gerhartsreiter had many identities — but his most famous was “Clark Rockefeller,” a black sheep relative supposedly from the iconic American family. For over 20 years, he duped rich people from coast to coast to share in their privilege and their money. But in 2008, he finally got caught in his web

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