How to Create a Winning Elevator Pitch for Your App

Entrepreneur Elevator Pitch is the show where contestants get into an elevator and have just 60 seconds to pitch their business to our board of investors. In this ongoing article series, we’re celebrating the entrepreneurs who walked out with a win and sharing their tips for pitching success. This week, Lucie Allaire from Guiltless To…

Flailing Social Media App X Is Worth Billions Less Than It Was Last Year — Here’s Its Plan to Reach Even Deeper Into Users’ Pockets

Despite X‘s lagging usership and ad revenue, billionaire owner Elon Musk still has visions of an “everything app” — and bets that people will pay for access. The company has unveiled two new subscription tiers for users, Fortune reported. Premium+, which costs $16 per month, provides an ad-free experience, “boosts” users’ replies and offers the…

3 Top-Rated Short-Term Bond ETFs to Hide in

Due to the inverted yield curve, short-term bonds now have higher yields at maturity than longer-term bonds. Moreover, with the Fed funds rate expected to remain higher for longer, it could be prudent to invest in short-term bond ETFs PIMCO Enhanced Short Maturity Active Exchange-Traded Fund (MINT), JPMorgan Ultra-Short Income ETF (JPST), and SPDR Bloomberg…

Many Parents Make This Fatal Mistake When Praising Their Kids, Warns a Psychologist Who Studies Success

Praise can increase children’s motivation and inspire them to be more cooperative, persistent and hardworking, research shows — but only if it’s doled out the right way. Yes, certain types of praise commonly lavished on kids by parents, teachers and coaches can actually be counterproductive to their long-term success, psychologist Carol Dweck explains in the…