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The 11-Step Guide to Crafting the Perfect Media Kit for Startups

Opinions expressed by Entrepreneur contributors are their own. Did you know that 90% of startups fail within their first five years? One of the key factors behind this alarming statistic is the lack of effective branding and public relations strategies. This causes startups to fall behind in credibility and recognition, resulting in failure to establish

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6 Pieces of Advice for Managing Your Startup Finances

Businesses are hard to start. They’re even harder to fund. Managing a startup’s finances requires obtaining funding and then managing it as you turn an idea into reality. In other words, managing money isn’t the primary focus of a startup — even though it’s one of the main factors that can make or break a

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As September Approaches, Should GoPro (GPRO) Be Part of Your Watchlist?

GoPro (GPRO) has launched a modified go-to-market strategy to drive growth and innovation. So, is GPRO worth watching? Let’s look at some key financial metrics to gauge its prospects. GoPro, Inc. (GPRO) develops and sells cameras, mountable and wearable accessories, and subscription services and software internationally. The company is currently witnessing a competitive landscape where

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Should Apple (AAPL) Be a Buy or Hold for End of August?

Dominant tech player Apple (AAPL) beat Wall Street expectations for earnings and sales in the third quarter of fiscal 2023, driven by solid services sales growth. But its overall sales dropped, and the company predicted that the sales slump could continue in the fourth quarter. Amid this, let’s determine if AAPL is a buy or

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How to Scale Your Small Business in 8 Steps

The following is an excerpt from Grow Your Business: Scaling Your Business for Long-Term Success by the staff of Entrepreneur Media and Eric Butow, on sale now. There are always smaller competitors waiting to take your market share, and it’s only a matter of time before you transition from the hunter into the hunted. So

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