Your Behavior (Not Your Logo) Is Your Brand. Here’s How to Promote Employee Behaviors That Drive Results.

Opinions expressed by Entrepreneur contributors are their own. Among the brands you admire most, there are probably some kick-ass logos and color palettes. Visual identity is important — but visual identity isn’t what turns would-be customers into raving fans. The secret to building loyal brand advocates is employee behavior. Many people think that a brand…

How to Prepare for a Job Interview

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Landing an interview is a big step in the job-seeking process. You likely stood out on a job…