Opinions expressed by Entrepreneur contributors are their own. Advertising has come a long way in the last few decades. With the rise of digital marketing, advertisers have access to more data about consumers and businesses than ever. This data feeds into vast new compute power resulting in increasingly effective ways for advertisers to convey messaging. […]
Opinions expressed by Entrepreneur contributors are their own. The world of marketing is undergoing a paradigm shift with the rise of Web3 technologies. This decentralized internet model, characterized by blockchain-based platforms, decentralized applications (dApps) and a strong focus on user privacy, has paved the way for innovative marketing strategies that cater to an increasingly savvy
Some retailers, like Zappos and Nordstrom, are praised for their generous return policies, regardless of how damaged or defective an item may be, while other brands, such as Lululemon, will even fully replace an item if it rips with a brand new one. Now, all eyes are on Target after one savvy mom went viral
You’ve probably seen him on billboards: “Ug,” HomeVestors of America mascot, donned in caveman-esque drab with a long beard and wide smile. In most advertisements, he’s holding a bag of cash. “We Buy Ugly Houses,” he promises (it’s usually the only copy on the ads), followed by a phone number with the final five digits:
Opinions expressed by Entrepreneur contributors are their own. Finding personal and professional clarity can be a difficult task, especially in today’s fast-paced world where there is an overwhelming amount of information, distractions and decisions to make. However, it’s crucial to find clarity in order to live a fulfilled life, achieve your goals and be happy.
Even after death, we may not hear the last of Tom Hanks thanks to artificial intelligence. The actor believes it’s a “bona fide possibility” that the show will go on long after he’s deceased because AI will immortalize actors on screen through posthumous content. “Anybody can now recreate themselves at any age they are by
El Congreso Internacional de Startups que se celebrará en España nace con el objetivo de aportar beneficios directos a los agentes de los ecosistemas startups y emprendedores y será un espacio de conexión que traerá grandes beneficios para el ecosistema latino y de otras regiones. Ofrecerá un espacio de conexión con el ecosistema inversor internacional
En el ámbito del liderazgo, hay una gran cantidad de literatura que nos dice que establezcamos metas claras, que dominemos mejor el tiempo y que valoremos la productividad. Sin embargo, de lo que se habla menos es del poder de las pequeñas victorias en la construcción de una vida laboral interna rica para los empleados.
Las redes sociales se han convertido en una manera muy efectiva para que los creadores de contenido generen ingresos. Hasta el momento, Facebook e Instagram son las redes más lucrativas, pero TikTok no se quiere quedar atrás y ha lanzado Effect Creator Rewards, un sistema de recompensas dirigido particularmente a los creadores de efectos populares.
Los diputados de la Unión Europea buscan aprobar la primera normativa a nivel mundial desarrollada de manera específica con el objetivo de regular la inteligencia artificial (IA). Y es que los integrantes del Mercado Interior y Libertades Civiles propusieron imponer restricciones a ChatGPT y otros modelos de lenguaje basados en la IA. Es así como