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PR Isn’t Rocket Science — But Elon Musk Wants You to Think It Is

Opinions expressed by Entrepreneur contributors are their own. Love him or loathe him, there’s no doubt that Elon Musk is one of the most successful and influential entrepreneurs of his generation — if not all time. Whether it’s news about one of his companies, gossip about his love life, or reaction to his latest controversial […]

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The Benefits and Limitations of Minimalism in Website Design

Opinions expressed by Entrepreneur contributors are their own. Minimalism has become one of the most prevalent trends in the creative industry, with its alternative, maximalism, being increasingly marginalized. A cursory glance at Google Trends shows that maximalism is not getting much attention, suggesting that minimalism is the holy grail of design. This trend is apparent

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How to Manage Growth in a Remote Startup

Opinions expressed by Entrepreneur contributors are their own. Thanks to the Covid-19 pandemic, remote work has become a popular option for businesses looking to scale quickly and efficiently. Startups, in particular, have embraced the flexibility of remote work as a way to reduce overhead costs and tap into a global talent pool. This special advantage

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Apple Tells Employees Not to Use ChatGPT Due to Data Leak Concerns

Apple has prohibited employees from using ChatGPT and other artificial intelligence tools over fears of leaking confidential information, The Wall Street Journal reported. According to an internal document viewed by the outlet as well as individuals familiar with the matter, Apple has restricted the use of the prompt-driven chatbot along with Microsoft’s GitHub Copilot (which

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4 Ways Writing a Book Accelerated My Professional Career

Opinions expressed by Entrepreneur contributors are their own. Have you ever thought about writing a book? Believe it or not, most people have thought about writing a book, but very few people follow through with it. I ended up writing my book for fun, but I had no idea how many doors it would open

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Spending the Most Really Does Win the Most Customers. Here’s Why

Opinions expressed by Entrepreneur contributors are their own. “Whoever can spend the most, wins.” This is an adage in marketing that happens to be 100% true. If your business is prepared to meet the ever-increasing customer acquisition cost in today’s hyper-competitive digital and traditional media landscape, you are well on your way to dominating the

have-a-business-idea?-here’s-how-to-put-it-into-action.
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Have a Business Idea? Here’s How To Put It into Action.

Opinions expressed by Entrepreneur contributors are their own. You’ve just had a wonderful idea for a startup company. It’s been spinning around in your head for months now, and you just know that you have something special on your hands. Your thinking is, “If only I could make it work” or “If only someone would

12-brand-archetypes-and-how-they-can-help-your-business
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12 Brand Archetypes and How They Can Help Your Business

Opinions expressed by Entrepreneur contributors are their own. Ever wonder how those big brands get in your head and stay there? It’s not magic; it’s archetypes. Brand archetypes are the template or persona that a brand adopts to become memorable, trusted and loved. So, let’s explore how popular brands like Disney and Tesla activated these

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