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A Practical Guide to Preparing Your Brand for National Media Exposure

Opinions expressed by Entrepreneur contributors are their own. In today’s digital age, national media exposure can catapult your consumer brand into the spotlight overnight. For many of my clients, preparing for such exposure is a regular part of their marketing strategy. But is your online presence ready to handle this sudden influx of interest? Let’s

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How to Finance Your Franchise

Buying a franchise is one of the most expensive decisions you will ever make. While franchising can help you become an entrepreneur and start a business, finding the funds to make that initial investment might pose a challenge. If this sounds like you, help is on the way. Plenty of financing resources are available, from

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A Japanese Nuclear Plant Is About to Release Radioactive Water Into the Ocean. What Could Possibly Go Wrong?

Japan’s Fukushima Daiichi nuclear plant will soon release more than one million metric tons of treated radioactive water into the Pacific Ocean. The decision was made after a UN-backed International Atomic Energy Agency (IAEA) safety review concluded that the practice would be “consistent with relevant international safety standards.” But critics say that the recent announcement

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