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Opinions expressed by Entrepreneur contributors are their own. Terms like “user-friendly,” “consumer-first” and “customer-centric” have become buzzwords across industries in recent years. From pharma to fashion, today’s great brand leaders all understand that taking an audience-first approach to developing and selling products and services is critical to their company’s success. Consumers are becoming savvier when […]

Kids can now put down the scissors and markers thanks to Mattel‘s new “Weird Barbie.” The toymaker released a limited-edition doll inspired by Kate McKinnon’s Weird Barbie character in the blockbuster Barbie movie, which pays homage to the Barbie dolls that have been subjected to DIY makeovers that went a little too far. The doll

Opinions expressed by Entrepreneur contributors are their own. In today’s business landscape, sustainability has become a crucial factor driving success. Beyond its environmental implications, integrating sustainable practices into small businesses can produce substantial benefits, including increased profitability and improved access to capital. At the heart of sustainability lies the concept of utilizing resources optimally and

“So make the friendship bracelets, take the moment and taste it” go Taylor Swift‘s lyrics in her 2022 track “You’re on Your Own, Kid” — and Swifties are doing just that. Fans are capitalizing on the Eras Tour hype by making and selling Swift-themed friendship bracelets on Etsy — with some of the highest earners

Are you looking for an alternative to ChatGPT? We’ve got you covered. Despite ChatGPT’s high level of sophistication, many other ChatGPT alternatives are available. In addition to ChatGPT, many advanced AI-based alternatives to ChatGPT can help you accomplish your goals, such as writing software, virtual assistants, SEO tools, and code generators. Finding the right business

Opinions expressed by Entrepreneur contributors are their own. With summer in full swing, many of us are preparing to set off on a well-earned vacation. For me, summer means taking some time off from Jotform and traveling to my family’s olive farm in Turkey. My wife, our two young sons, and I will spend two

The following is an excerpt from Grow Your Business: Scaling Your Business for Long-Term Success by the staff of Entrepreneur Media and Eric Butow, on sale now. To grow your company, you need a plan that establishes how you will grow and why your ideal customers should buy from you. Then you need to invest

The entertainment sector’s prospects are bolstered by continued innovation and a surge in demand for recreational activities. Therefore, it could be wise to watch entertainment stocks Sony Group (SONY), News Corporation (NWSA), and Vivendi SE (VIVHY), with considerable institutional ownership now. Read on…. Amid fears of an economic slowdown, consumers’ discretionary spending faces a considerable

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Luke Lintz, the 23-year-old co-founder and CEO of Puerto Rico-based public relations firm HighKey Enterprises, says he knows what hard work looks like because he’s been working side gigs since he was in seventh grade. Over the course of middle and high school, Lintz babysat, worked at an organic food store, did demolition work and