this-$12-billion-startup-nearly-imploded.-when-the-founders-revealed-their-wild-plan-to-save-it,-their-team-was-like,-‘whaaat?’

This $12 Billion Startup Nearly Imploded. When the Founders Revealed Their Wild Plan to Save It, Their Team Was Like, ‘Whaaat?’

When a handful of Brex executives traveled to Santa Barbara for a leadership offsite in August 2021, instead of enjoying the breezy California beaches, they filed into a windowless, subterranean hotel meeting room. There, they holed up for three days — debating, soul-searching, and hair-pulling, their stress ricocheting off the four walls around them.

They were there to save the company.

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