Is the right strategy once a month, once a day or somewhere in between? A seasoned exec in the field offers profit-boosting insights.
Opinions expressed by Entrepreneur contributors are their own.
Professionals have been arguing for decades over the age-old question of how often to email a marketing list. On one side are those who believe contacting readers more than once a month is a no-no. On the other, we have those who think daily emails are best for maximizing profits.
Who’s right? Let’s find out by looking at several factors.
New Year’s Sale! Unlock this subscriber exclusive article & so much more for 20% off today.
Become an Entrepreneur+ member to get unlimited access, no ads, exclusive discounts, and complimentary magazine subscription.
Subscribe today for 20% off. Just use code SAVE20 at checkout.
Entrepreneur Editors’ Picks
-
How to Change Your Money Mindset in 2023, According to This Couple Who Paid Off More Than $100,000 in Debt
-
The 3 Questions Every Entrepreneur Needs to Be Able to Answer
-
If You Want to Be a Great Communicator, Avoid Falling Into These Classic Traps
-
How a Man Who Strives to Live a Possession-Free Life and a Miami Photographer Struck Up an Unexpected Friendship — and What They Can Teach You About the Importance of Human Connection
-
5 Priceless Lessons for First-Time Entrepreneurs
-
The Smartest People in the Room Often Overlook This Critical Attribute to Success
-
8 Essential Real Estate Questions to Ask Potential Franchisors
-
Most New Year’s Resolutions Fail — But Here Are 5 You’ll Actually Keep
Most Popular
Read More