Opinions expressed by Entrepreneur contributors are their own. Franchise marketing has many moving parts, including SEO, paid search, social media and much more. But one of the most important, if not the most important, aspects of a well-developed digital marketing strategy is content — the stuff you write and share to tell and sell your […]
Opinions expressed by Entrepreneur contributors are their own. In 1992 there were only ten websites online. Fast forward to 2022 and there are over 1.9 billion registered websites, over 400 million of which are active today. It’s imperative that your website presence — the foundation of your brand‘s digital global home — is the strongest
Another slightly unknown company has ridden a mysterious, massive stock trading price high, but there’s division over whether or not it qualifies as a “meme stock,” per ABC News on Sunday. AMTD Digital is a Hong Kong-based digital services firm that debuted on the New York Stock Exchange at $7.80 a share on July 15,
Opinions expressed by Entrepreneur contributors are their own. Where’s the crowdfunding for freelancers? Over the past decade, there’s been a tremendous rise in alternative investment models, but the demand in one key market is far outpacing the supply. The number of freelancers — people whose business is their own labor — is growing, but the
Productivity tends to wane as the summer months drag on, leaving many companies to look for ways to combat the slump and keep morale (and output) high. Bloomberg | Getty Images Google‘s CEO Sundar Pichai is implementing a new strategy that he hopes will not only bolster productivity among the company’s employees but also foster
Opinions expressed by Entrepreneur contributors are their own. Marketing can be complex, with dozens of campaigns across numerous channels feeding your bigger strategy. But it should be simple at first. In fact, a mistake I often see from startups and entrepreneurs — that I also made for years — is trying to do too many
Opinions expressed by Entrepreneur contributors are their own. Leading and managing people is a learned skill. If you’re seeking to be a better leader and create a high-performing organization, master these seven tasks below: 1. Assess and monitor team climate Climate is about shared beliefs and perceptions of groups regarding the attitudes that characterize the
Opinions expressed by Entrepreneur contributors are their own. To increase the retention of your website, you need to think about how you can better engage your audience. You can do this by providing quality content regularly and following up when visitors have not visited in a while. People who visit your website will look for
Casper, an e-commerce mattress startup, is looking for someone to sleep and tell. At least, that’s according to a recent job posting from the company, CNN reported Sunday. The company’s “Casper Sleepers” will be asked to sleep “on social and anywhere else people are looking.” “Casper will select and hire three Sleepers as part-time employees.
Opinions expressed by Entrepreneur contributors are their own. No university campus is complete without a fierce rivalry between STEM and humanities students — and it’s fair to say that the scientists have been winning the competition for a long time now. Artists and thinkers may have dominated during the Renaissance, but the Industrial Revolution has