Opinions expressed by Entrepreneur contributors are their own. Companies looking to partner with external public relations (PR) agencies to help manage communications and brand reputation should know a few things. Not all public relations is the same, and each has its rightful place in the matrix, but it’s essential for C-suite decision-makers to know the…
The Federal Trade Commission, which is investigating Twitter, declined to meet with CEO Elon Musk in late January, according to The New York Times. “I recommend that Twitter appropriately prioritize its legal obligations to provide the requested information,” chair Lina Khan wrote. “Once Twitter has fully complied with all F.T.C. requests, I will be happy…
It looks like business is not cleared for landing at Virgin Orbit as the satellite launch company has reportedly laid off 85% of its staff after putting a majority of employees on furlough just weeks ago. During an all-hands company meeting, CEO Dan Hart told employees that the company couldn’t secure the funding it sought…
Opinions expressed by Entrepreneur contributors are their own. Research is a crucial component of any successful business decision. One of its most popular and effective forms is focus groups, where people are brought together to discuss and provide feedback on a product, service or idea. Usually, it’s conducted after people have interacted with the product…
Opinions expressed by Entrepreneur contributors are their own. We live in a world where online calendars are a part of our daily lives. No matter how diligently you use an online calendar, you’re still benefiting from it. For instance, you might be reminded to send a birthday card online, schedule events or business meetings, or…
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After four decades of triumph in the entertainment, media and events industries, as well as a few slings and arrows, J. B. Miller finds himself more ambitious and optimistic than ever about the success potential for events and other experiential storytelling to drive growth, progress and change. President and CEO of Empire Entertainment, he is…
Opinions expressed by Entrepreneur contributors are their own. Marketing has become a billion-dollar business across the United States. Statistics show that companies spent more than $250 billion on marketing services in 2021 and nearly the same amount on media advertising. Does that mean that brands need a substantial marketing budget to stand out from their…
Founded in 1991, the Worth Collection established an exclusive shopping experience with its stylist network and appointment-only shopping. However, almost 30 years after its founding, the company faced a “tenuous future,” and was forced into Chapter 7 bankruptcy in February 2020. Now, three years later, dozens of former stylists have been given the news that…
Innovation in technology and software infrastructure has greatly impacted our lives, creating a global culture. In a matter of years, we’ve become more connected and informed, leading to an increase in cross-border communication efforts between the developed and developing world. For the majority of its infancy, technology, and internet-related services were considered a niche market…