Opinions expressed by Entrepreneur contributors are their own. If you have an Instagram account, you’ve probably always dreamed of having a blue checkmark next to your name. There’s just something about it that lets people know that you’re important. I recently got verified on Instagram, and to be honest, the chase was more exciting than…
JetBlue is revamping its rewards program for loyal customers, offering new perks and benefits that can be gained even if you only take a few flights a year. The company’s TrueBlue program will move to a tiling system. When members spend $100 on qualifying JetBlue and American Airlines purchases, one tile is added to their…
Q: Every founder seems to have a personal brand, but it doesn’t appeal to me. Do I really need to do this? — Eloise, San Diego Before I answer your question, consider the following scenario: Imagine comparing two people who work for you. One employee does everything that you ask of them. The other does…
Opinions expressed by Entrepreneur contributors are their own. In the past, public relations (PR) was all about managing a company’s reputation and controlling the narrative through traditional media channels like newspapers, TV and radio. But as the world has become more interconnected and digital, the role of PR has evolved into something much more complex…
Opinions expressed by Entrepreneur contributors are their own. During the pandemic, the ways we accessed and managed our money transformed. To be sure, in-person banking was dropping in popularity even before the start of the pandemic, while digital platforms were seeing a slow and steady rise. Although their popularity was beginning to wane, brick-and-mortar bank…
Opinions expressed by Entrepreneur contributors are their own. Most new businesses fail within a decade. The actual rate depends on your data source — there are lots of small businesses, which means there are lots of small business data sets — and your time horizon. Many more businesses stagger on, neither thriving nor failing. If…
Disney is making major changes to its streaming services (Hulu, Disney+, and ESPN+) including trimming content on its platforms and raising the cost of its ad-free plan on Disney+. During an earnings call on Wednesday, CEO Bob Iger announced that the company is going to launch a “one-app experience,” combining Hulu and Disney+ content on…
Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Tech advancement and mental illness are both on a hyperbolic rise. Often, tech is even the source of…
Opinions expressed by Entrepreneur contributors are their own. As leaders, we all face difficult decisions, but few are as challenging as laying off employees. In a world where business success is measured by growth and expansion, letting go of team members can be a devastating blow. However, it’s a reality that many businesses face, particularly…
Retail REITs have been under pressure amid the growth of e-commerce. So, we think Macerich (MAC) and Urban Edge (UE) should be avoided considering their weak fundamentals. Let’s discuss this in detail. The increasingly difficult macroeconomic climate has particularly badly struck the real estate investment trusts (REITs) market. Given the current macroeconomic backdrop of high…