The Fallacy of the Bullish Argument

40 year investment veteran Steve Reitmeister does not buy the bullish argument that is gaining speed as the S&P 500 (SPY) closes above 4,200. In fact, he says the set up for a serious correction and thus warns investors not to get SUCKED into this rally as the rug is about to get pulled out.…

Companies Aren’t Talking About Black Vernacular and Dialect Bias in The Workplace. Here’s Why That Needs to Change.

Opinions expressed by Entrepreneur contributors are their own. African-American Vernacular English (AAVE), also known as Black Vernacular English (BVA) or ebonics, is a historic American English dialect that millions of people speak. It’s a part of our cultural DNA and is a blend of words and ways of speaking rooted in various African cultures as…

I’m a Gen Zer Who Bumped My Salary Up By 40% With a Career Pivot to Data Analytics — and I Learned the Skills For Free on YouTube

This article originally appeared on Business Insider. This as-told-to essay is based on a conversation with Elijah Butler, a 24-year-old data analyst from Kentucky. He transitioned into tech during the pandemic seeking higher pay and a better work-life balance, like many young adults over the past few years. He provided Insider with documentation showing his…

Has the Recession Already Started? May 2023 Edition

Inflation has been putting pressure on households across the country for over a year now. And while prices have started to decrease again, increasing consumers’ purchasing power in the process, inflation is not yet yesterday’s problem. As you map out your own household budget, it’s easy to spot the continued impact of higher prices. With…

Why Successful Entrepreneurs Understand the Power of Brand Equity

Opinions expressed by Entrepreneur contributors are their own. In today’s fast-paced world, consumers are bombarded with countless choices and endless information. The result? A growing emphasis on brand equity as the deciding factor in consumer decision-making. With 81% of consumers needing to trust a brand before purchasing, it’s clear that startups must prioritize brand equity…

12 Myths and Misconceptions of Affiliate Marketing

Opinions expressed by Entrepreneur contributors are their own. Affiliate marketing is a popular strategy businesses use to drive sales and grow their brand. Although it’s one of the most popular marketing tools in the booming creator economy, some misconceptions about using affiliate links can prevent bloggers from benefiting from them. 1. Affiliate marketing is dead…