how-to-craft-an-emotional-marketing-message-that-hits-home

How to Craft an Emotional Marketing Message That Hits Home

Opinions expressed by Entrepreneur contributors are their own. Think emotional marketing is overrated? Think again — based on a study by Motista, 71% of consumers will recommend a brand they feel emotionally connected to. Appealing to your customer’s emotions with your marketing messages leaves a lasting impression, as long as you do it effectively and…

are-these-3-asset-management-stocks-profitable-buys?

Are These 3 Asset Management Stocks Profitable Buys?

With sustained demand for optimal asset utilization and management, growing interest in ESG and alternative investments, and rapid digital transformation, the asset management industry enjoys numerous high-growth opportunities. Amid this, let’s determine if these asset management stocks Diamond Hill Investment (DHIL), Hywin Holdings (HYW), and Ashford (AINC) are profitable buys. Read on…. Despite several headwinds,…

why-focusing-on-kpis-too-much-can-backfire

Why Focusing on KPIs Too Much Can Backfire

Opinions expressed by Entrepreneur contributors are their own. Bureaucrats love their key performance indicators (KPIs) – metrics that presumably allow them to gauge the health of various business activities. And to be fair, they can be quite valuable as part of an overall strategy that prioritizes data analytics and data-driven decision-making. But listen. There’s a…

the-magnificent-seven:-market-performance-and-valuations

The Magnificent Seven: Market Performance and Valuations

This year, the market’s performance has been heavily influenced by the so-called Magnificent Seven companies: Tesla, Apple, Amazon, Microsoft, Nvidia, Google, and Meta. As these companies make up a significant percentage of the S&P 500 and NASDAQ, their earnings reports are essential for investors to understand the market’s direction. In this article, we will explore…

smart-investors-evaluate-the-founder-more-than-their-pitch-here’s-how-you-can-persuade-them-you’re-investable.

Smart Investors Evaluate the Founder More Than Their Pitch. Here’s How You Can Persuade Them You’re Investable.

Opinions expressed by Entrepreneur contributors are their own. I’ve invested in more than 25 world-changing, disruptive businesses in the last decade. These innovative companies have made women safer on the streets, children more protected online, people healthier and given us all more fun via some of the world’s most entertaining creators. Here’s the thing: While…