How Jimmy Buffett Turned His Hit Song into a Billion-Dollar ‘Margaritaville’ Behemoth
Jimmy Buffett‘s path from musical artist to entrepreneurship seemed like a natural pivot. The “Margaritaville” singer, who died on September 1 at the age of 76 after battling Merkel cell skin cancer, is remembered for turning hit songs and an island-loving persona into a full-fledged business. From the success of the 1977 song “Margaritaville,” Buffett…