The Fed’s “Do Nothing” Strategy Proves Costly

Opinions expressed by Entrepreneur contributors are their own. American families feel the pinch of rising inflation rates from grocery store aisles and gas pumps to the real estate market. The Federal Reserve, which recently approved the first interest rate hike in more than three years, is now struggling to play catch-up to our economic reality…

4 Steps to Help You Turn a ‘No’ Into a ‘Yes’

Opinions expressed by Entrepreneur contributors are their own. With more competition than ever across most industries, the customer is spoiled for alternative options. This leads to more rejections that can leave entrepreneurs discouraged and defeated.  Add to that the decreasing open rates of emails, increased ad cost and now, the effect of privacy wars between…

4 Tips to Get Your Brand Communicating Via Video

Opinions expressed by Entrepreneur contributors are their own. Video content is one of the most effective ways for your company to build your brand. Don’t put off creating videos for your brand. Videos are an easy and very effective way of creating content for your audiences, prospects and clients to consume. Here are a few tips…

May the 4th Be With You: Quotes on Building an Empire From George Lucas

Not many people can claim they’ve truly shaped popular culture, but George Lucas can. His creation, Star Wars, didn’t just render an entire fictional universe, but also a full-fledged cultural phenomenon. Total ticket sales alone are in the billions, and the franchise has brought more than $32 billion to retailers through related novels, video games and fan projects galore. (One recent project merged Star Wars with the iconic Sgt.…