Do Entrepreneurs Need a Wikipedia Page?

Opinions expressed by Entrepreneur contributors are their own. Recently, there has been a surge of personal Wikipedia pages. This trend was preceded by the emergence of purported specialists who extol the benefits of Wikipedia entries not just for organizations, but also for business owners. In fact, some argue that failure to embrace social media could…

The Secret Sauce of Brand-First Customer Experiences

Opinions expressed by Entrepreneur contributors are their own. No matter the size of your business, you want it to stand out from the crowd. The “secret sauce” to engaging your customers? Creating brand-first experiences that showcase who you are while empowering them to become not only brand loyalists but brand ambassadors. Related: Importance of Customer…

3 Tips for Promoting From Within

Opinions expressed by Entrepreneur contributors are their own. If the past couple of years has shown us anything, it’s that managing a dynamic team of people can be challenging. Between health concerns around the pandemic, shifting expectations in regards to topics like remote and hybrid work and massive movements like The Great Resignation, it’s been…

Creating an MVP App to Secure Investors

Opinions expressed by Entrepreneur contributors are their own. You probably have a crazy mobile app idea and need to raise capital to create it. Developing a minimum viable product (or MVP) app is how you secure investors when you don’t have a big budget. The MVP will let you present the app to VCs and…