Forget Pride Month. Here’s When You Should Actually Be Marketing to LGBTQ Consumers.
Opinions expressed by Entrepreneur contributors are their own. As brands seek out ways to sidestep rainbow-washing while still appealing to LGBTQ consumers, one content strategy in particular can directly help combat rising censorship efforts in America. Founded in 1994 by Missouri high school history teacher Rodney Wilson, LGBTQ History Month is observed in the U.S.…