Daily Archives: 2 September 2022

Don’t Get Caught on the Wrong Side of This Odd Franchising Phenomenon

Opinions expressed by Entrepreneur contributors are their own. Parallax: the apparent displacement or the difference in apparent direction of an object as seen from two different points not on a straight line with the object. Paradox: one (such as a person, situation, or action) having seemingly contradictory qualities. — Merriam Webster Dictionary Related: 5 Questions…

Yankee Candle Founder’s $23 Million Estate Comes with an Indoor Water Park and Two ‘Car Barns’

The estate of the founder of Yankee Candle Company is for sale. And it’s lit. According to Zillow Gone Wild, Michael Kittredge III is selling his family home in Leverett, Massachusetts, for $23 Million. The 120,000-square-foot monstrosity consists of eight structures spread out over 60 acres. The house that Yankee Candle built has 16 bedrooms,…

Try This 15-Minute Million Dollar Morning Routine To Energize Your Day

Opinions expressed by Entrepreneur contributors are their own. Having a goal isn’t worth the paper it’s written on if you don’t have the energy and mental cognition to pursue it. And if that goal is to reach $1 million in your lifetime, you’ll need discipline and focus. This 15-minute practice uses a combination of neuroscience,…

How to Create a Content Marketing Strategy in 2022

Opinions expressed by Entrepreneur contributors are their own. Content is still king, but the problem is, there are just so many forms of content now! So, where do you start? Content marketing for your business can be a full-time job, and if you’re not in a position to hire a full-time marketer or you’re looking…

The 5 Cs to Consider When Applying for a Business Loan

Opinions expressed by Entrepreneur contributors are their own. For some entrepreneurs, bootstrapping your business isn’t an option. That’s where finding an alternative method for obtaining capital comes in. Business credit is the most well-known option for an entrepreneur to receive an influx of capital. Business credit is the ability of a company to borrow money…

5 Ways to Increase Brand Awareness in Tough Economic Times

Opinions expressed by Entrepreneur contributors are their own. Branding has become such a buzzword that all the gurus and paid speakers tend to overcomplicate it. Branding is simple; it is everything people experience about you in public and what makes them want to do business with you. It makes people want to buy your product…

Get the Sleep You Need to Perform Your Best With Leesa’s Hybrid Mattress

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. If you’re not getting enough high quality sleep, your cognitive performance and therefore your work and productivity is…

Invest in These 5 Technologies to Redefine Your Marketing Efforts

Opinions expressed by Entrepreneur contributors are their own. Many businesses are already leveraging artificial intelligence technologies to help them advance and make more data-driven decisions. It has become easier than ever to access the data you need to target your audience more effectively and improve your marketing strategy. If you’re a business owner selling digital…

How Virtual Tours Can Elevate Your Marketing Strategy

Opinions expressed by Entrepreneur contributors are their own. It’s 2022; people thought we’d have flying cars and teleportation by now! Unfortunately, we don’t have that quite yet, but we still have some incredible technology that you can use for your business. Virtual tours have been around for some time, but they are just starting to…

Why the Future of Entrepreneurship Is Small

Opinions expressed by Entrepreneur contributors are their own. In his book, Zero to One, iconic Silicon Valley investor Peter Thiel famously argued that “Competition is for losers.” Thiel argued, “If you want to create and capture lasting value, build a monopoly.” Given the choice, every entrepreneur should drool at a chance to build an uber-profitable…